Turn Your Audience Into
Brand Photographers
Run a curated photo scavenger hunt — your prompts, your theme, your campaign. Customers shoot. The community votes. You get authentic user-generated content and a full gallery.
Real
user-generated content
0%
copy-catting
2×
engagement vs hashtag contests
Yours
to keep — full gallery export
How it works
Four steps from brief
to gallery.
We handle the platform. You handle the creative direction.
01
You set the prompts
Write custom photo prompts around your product, location, or campaign theme — or let our AI generate them for you. You stay in full creative control.
02
Participants shoot in the app
Fans and customers join via invite code in the free ShotList iOS app. All submissions are sealed until the window closes — no copy-catting.
03
Community votes
At reveal time, participants vote on the best shot per prompt. That built-in engagement loop keeps people coming back after the shooting ends.
04
You get the gallery
Download every submission in full resolution, see the winners, and use the authentic user-generated content however you like. It's yours.
Use cases
Built for every campaign.
Whether you're a corner shop or a national brand, ShotList scales to your campaign.
Local Business
Drive foot traffic and community buzz
- Store grand openings
- Seasonal & holiday campaigns
- Neighborhood loyalty programs
- Customer appreciation events
National Brand
Generate authentic user-generated content at scale across markets
- Product launches
- Brand activations
- Franchise network campaigns
- Ambassador & fan programs
Event & Activation
Turn attendees into active participants
- Conferences & trade shows
- Music festivals
- Sports events & fan clubs
- Corporate offsites & team building
Why ShotList
Not another hashtag contest.
A purpose-built engagement platform with mechanics that actually make people participate.
Sealed submissions = no copy-catting
Unlike Instagram hashtag contests, no one sees what others submitted until time runs out. Every entry is original.
Curated prompts, not chaos
You control exactly what gets captured. Prompts guide participants toward the shots that tell your brand story.
Voting drives sustained engagement
The reveal and vote window keeps participants active for days after shooting ends — not just the day of.
White-glove setup
ShotList walks you through campaign creation, prompt writing, and launch. You don't figure this out alone.
Everything in one dashboard
Your brand portal shows submissions, participants, voting results, and winners — no scrolling through hashtags.
Reusable infrastructure
Run one campaign or twelve. Each challenge builds your presence inside an existing photography community.
Pricing
Flexible, tailored to you.
Brand plans are set per campaign size, frequency, and feature needs. No rigid public tiers — just a conversation about what you're trying to accomplish.
Factors include participant limits, number of campaigns, gallery export, featured placement, and white-glove support level.
Apply and Get a QuoteReady to run your
first campaign?
Apply for brand access and we'll walk you through everything — prompts, timing, launch, and beyond. Hands-on from day one.